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An Olympic Hug
Project Information
- BrandCoca-Cola
- CampaignCoca-Cola Olympics 2024 - ‘An Olympic Hug’
- AgencyOgilvy
- Production CompanyMJZ
We were approached jointly by MJZ and Ogilvy to work with director Nicolai Fuglsig on this epic project for Coca-Cola for the 2024 Paris Olympics. The ask was to find master shots that integrated seamlessly into the filmed on-location footage, from epic wide establishing shots, to a NYC subway. Our goal was to source footage that had the same visual aesthetic as the director’s vision, working to deliver a beautiful film about unity and everyone coming together – a bit like our approach to the found footage. Flawless. Big hugs all around.