Cartier Love

The brief arrived from Simon Cachera (Victor et Simon), and we were thrilled to be part of narrating Cartier’s legendary tale of love.

Under the creative vision of Christopher Miller,  the direction of Sophia Coppola, and production of Heather Robbins at Align Productions, we were tasked with finding footage that captured the vibrant essence of New York City in 1969. That year marked a time of rebellion, change, and creativity, the year this manifesto of love, presented in bracelet form, was created.

After a thorough exploration of the archives, we sourced footage and stills that helped build this world. From Aldo Cipullo’s design blueprints and sketches to cinematic references of love, we found everything that was needed to create a captivating narrative.

This culminated in a visually compelling masterpiece that helps to tell the story of this bracelet’s enduring relevance.